This entry-level certification equips new shop owners, managers, or aspiring leaders with the foundational tools to run a compliant and customer-focused automotive glass business. Participants will gain clarity on business structures, finance basics, customer service principles, and workforce essentials that set the stage for long-term success.
What Will I Learn:
- Understanding business structures and compliance requirements
- Building a customer-first service model
- Applying financial management basics (budgeting, pricing, margins)
- Fundamentals of employee hiring, onboarding, and training
- Establishing a positive shop reputation through service excellence
Outcome: Graduates will be able to establish a compliant, customer-focused automotive glass business foundation. They will understand the basics of financial management, shop structure, and customer experience, positioning themselves to operate effectively and sustainably.
Course Details:
- Introduction to Automotive Glass Business Operations
- Industry overview and market dynamics, Role of business management in shop success, Understanding repair, replacement, and calibration trends.
- Business Structure & Legal Basics
- Sole proprietorship, LLC, or corporation?, Licensing, insurance, and compliance requirements, Recordkeeping and documentation essentials.
- Financial Management Fundamentals
- Shop budgeting and cost controls, Understanding NAGS pricing and margins, Cash flow management and profitability basics.
- Human Resources Essentials
- Hiring for cultural and technical fit, Payroll, benefits, and labor law basics, Training and certifications (technicians, CSR, sales staff).
- Customer Experience & Retention
- Crafting a customer journey, Handling complaints and warranty claims, Building a reputation through trust and transparency.
This mid-level certification focuses on scaling daily operations into profitable and repeatable systems. Participants will learn to streamline workflows, navigate insurance and TPA challenges, implement effective sales and marketing strategies, and integrate technology to strengthen efficiency and revenue growth.
What Will I learn:
- Optimizing scheduling and workflow (in-shop and mobile)
- Managing inventory, parts sourcing, and vendor relationships
- Building and executing marketing campaigns (local SEO, social media, fleet accounts)
- Navigating insurance/TPA processes and reducing payment delays
- Tracking KPIs and applying financial growth strategies
- Leveraging shop management and calibration technology
Outcome: Graduates will be able to lead teams effectively, implement long-term business strategies, and manage compliance and risk at a higher level. They will possess the skills to expand into new markets, diversify services, and strengthen organizational culture for lasting success.
Course Details:
- Shop Operations & Workflow Optimization
- Scheduling efficiency (in-shop & mobile), Parts sourcing, inventory management, and vendor relationships, Quality assurance and safety standards (AGSC/ANSI/ADAS).
- Sales & Marketing for Auto Glass Shops
- Local SEO and Google Business Profile optimization, Social media strategies for glass shops, Referral programs, fleet accounts, and dealer partnerships.
- Insurance & Third-Party Administrator (TPA) Navigation
- Understanding insurer/TPA relationships, Filing claims and avoiding payment delays, Advocacy and steering awareness.
- Financial Growth Strategies
- Pricing strategies (cash, insurance, fleet), Profit margin analysis and KPI tracking, Tax planning and financial forecasting.
- Technology in Automotive Glass Business
- POS/ERP systems, ADAS calibration equipment integration, Digital payment and customer engagement tools.
This advanced certification prepares leaders to take their business beyond day-to-day operations into long-term strategic growth. Participants will develop the leadership, risk management, and organizational skills necessary to build high-performing teams, expand into new markets, and ensure compliance and sustainability at scale.
What Will I Learn:
- Leading and motivating teams with strong communication skills
- Implementing advanced risk management and compliance protocols (OSHA, AGSC/ANSI standards)
- Expanding into fleet services, multi-location operations, and diversification (ADAS, tint, accessories)
- Conflict resolution and workplace culture building
- Strategic planning and execution for business growth
Outcome: Graduates will be able to lead teams effectively, implement long-term business strategies, and manage compliance and risk at a higher level. They will possess the skills to expand into new markets, diversify services, and strengthen organizational culture for lasting success.
Course Details:
- Leadership & Team Development
- Building high-performing teams, Leadership communication and conflict resolution, Motivation, culture, and retention strategies.
- Strategic Planning & Business Growth
- Market expansion (multi-location, fleet partnerships), Diversification (ADAS calibration, tint, accessories), Competitor analysis and positioning.
- Risk Management & Compliance
- OSHA and safety regulations, Liability, warranty, and dispute resolution, Data protection and compliance with privacy laws.
- Succession Planning & Exit Strategies
- Valuing an automotive glass business, Preparing for sale, merger, or transfer, Legacy planning for family-owned operations.